Is Big Really Beautiful? Ten stocks, 40% of the index, and the risk hidden in your pension

SCM Direct · Alan Miller’s Blog

Super companies, super funds, and the crowd psychology that normally ends in tears.

There is an old rule in investment that nobody writes down, but everybody eventually learns: the moment something becomes too big to question is normally the moment you should start questioning it.

Right now, big has never been bigger.

Key takeaways

  • The ten largest US stocks are now around 40% of the S&P 500 — roughly double their 1990–2015 norm — on an average price/earnings ratio near 50.
  • “Global” and emerging-market trackers hold the same bet: MSCI World is 72.5% United States, and the standard emerging markets index has nearly 29% in just three chipmakers.
  • More than $1.2 trillion of SpaceX market value has been erased since its June peak. For anyone who bought at the float, the “tears” in the title have already begun.
  • Cisco, GARS, Woodford and Fundsmith are four different stories with one common thread: size, certainty and the price paid are what turn good assets into poor investments.
  • SCM’s response: genuine look-through diversification, low-cost transparent ETFs, reading the footnotes, and investing our own family’s money alongside clients’.

Ten stocks now make up 40% of the S&P 500

How record concentration in Nvidia, the S&P 500 and SpaceX has raised the risk hidden inside ordinary index funds and pensions.

Nvidia became the first company in history to be worth $5 trillion last October1. It has since given roughly $1 trillion of that back.

Nothing went wrong with the business. The crowd simply stampeded sideways into memory chip makers instead: Micron, Intel and AMD added about $2 trillion of combined value in three months2. The crowd has not sobered up. It has moved to a different bar.

Line chart of Nvidia's market capitalisation milestones from 2023 to 2026, peaking at $5.73 trillion in October 2025 and falling to $4.77 trillion by 28 July 2026.
Nvidia’s market value has given back roughly $1 trillion since its October 2025 peak as the crowd rotated into memory chips. Sources: CNBC; Yahoo Finance; finhacker.cz.

How concentrated is the S&P 500 in 2026?

The ten largest US stocks were a record 40.7% of the index at 31 December 2025, on RBC Wealth Management and FactSet data3. Published 2026 measures range between roughly 36% and 43%, depending on the date and the methodology used4.

Between 1990 and 2015 that figure sat between 18% and 23%. Concentration is therefore around double its long-run norm.

The average price/earnings ratio of those top ten names is around 505.

In plain terms: if you own a US tracker, more than 40p of every pound is riding on ten companies making broadly the same bet on the same technology.

Bar chart showing the weight of the ten largest stocks in the S&P 500: 18 to 23% between 1990 and 2015, 19% in 2015, 28% in 2020, 31% in 2023 and a record 40.7% at the end of 2025.
The top ten stocks were 40.7% of the S&P 500 at the end of 2025 — roughly double the 1990–2015 norm. Sources: RBC Wealth Management / FactSet; 2026 bar shows the range of published measures.

A single exhibit for the prosecution

Deutsche Bank’s annual “Charts to make you go WOW” pack, published this month by Jim Reid’s team, supplies it6.

Kioxia, a Japanese memory chip maker, was worth about $8 billion a year ago. At its recent peak it had risen roughly 46-fold, making it the largest company in Japan. It joined the Nikkei three months ago.

Forty-six times, in a year, in a business whose product is a commodity that has bankrupted producers in every previous cycle.

The same trade has seen Samsung and SK Hynix help the KOSPI triple, pushing South Korea’s stock market past Europe’s largest exchanges by value. When Reid’s team says today’s market “carries echoes of 1999”, they are being polite.

Bar chart comparing Kioxia's market value one year ago with its recent peak, a rise of roughly 46 times from about $8 billion.
Kioxia rose roughly 46-fold in a year to become Japan’s largest company, having joined the Nikkei three months ago. Source: Deutsche Bank Research, “Charts to make you go WOW!!! 2026”.

The largest flotation in history, and the fastest reversal

In June, SpaceX raised $85.7 billion at $135 a share7. The stock jumped 19% on day one and gained more than 40% in its first two sessions.

By 16 June the company was worth around $2.7 trillion — nearly eight times the $350 billion its own board had set in a private tender just eighteen months earlier8.

At the peak, that was roughly 145 times last year’s revenue of $18.7 billion, at a company that lost $4.9 billion in 20259.

Elon Musk has suggested the company “might be able to reach approximately” $1 trillion of revenue by 2030. That would require revenues to grow more than fifty-fold in four years. Even Robert Greifeld, the former boss of Nasdaq itself, admitted the stock was “trading not on fundamentals” but on aspiration10.

Then the crowd changed its mind. In the six weeks since that peak, more than $1.2 trillion has been erased — what Bloomberg describes as one of the largest market capitalisation wipeouts in history.

The shares closed on 28 July at $116.49, some 14% below the IPO price, valuing the company at around $1.5 trillion. That is still roughly 80 times revenue, and all before it has published a single set of results as a public company; the first is due on 4 August8.

Every investor who bought at the float, or in the euphoric first fortnight, is already underwater. The tears in this blog’s title are not a prediction. For this crowd, they have already begun.

Bar chart of SpaceX valuations: $350bn December 2024 tender, $400bn July 2025 fundraise, $800bn December 2025 tender, $1.75 trillion at IPO pricing, a $2.7 trillion peak on 16 June 2026 and about $1.5 trillion at the 28 July 2026 close.
From a $350bn private tender to a $2.7 trillion peak and back below the IPO price in six weeks. Sources: Bloomberg / TechCrunch; Fortune; SpaceX pricing announcement; S&P Global Market Intelligence.

I have nothing against aspiration. The rockets are genuinely magnificent. I have quite a lot against paying 145 times revenue for it.

How the AI boom is being funded: $570bn of debt and disputed depreciation

The AI-related borrowing, data-centre securitisation and depreciation assumptions driving the boom — the parts of the story being ignored.

Bull markets are sustained by stories. This one is increasingly sustained by debt and by accounting assumptions, and the details deserve far more attention than they get.

The debt

Morgan Stanley estimates roughly $570 billion of AI-related debt issuance in 2026, with $236 billion already priced by the end of May — four times last year’s pace11.

Barclays counts data centre asset-backed and mortgage-backed securities — loans bundled up and sold on to investors — rising from $4 billion outstanding in 2020 to $61 billion by mid-2026. It now describes Oracle’s credit default swap as a liquid hedge on AI capital spending generally12.

Think about that for a moment. The market has invented an instrument for betting against the boom, and it is one of America’s largest technology companies.

The depreciation

Depreciation is the dullest word in finance and currently one of the most important. The value of hundreds of billions of dollars of AI kit depends on how long it stays useful — and the companies themselves cannot agree.

During 2025, Meta stretched the assumed life of most of its servers to five and a half years, reducing reported depreciation by around $2.3 billion over nine months, according to its own quarterly filings13.

Amazon went the other way. It cut a subset of server lives from six years back to five from January 2025 and booked a $920 million accelerated depreciation charge, explicitly citing, in its FY2024 Form 10-K, the “increased pace of technology development, particularly in the area of artificial intelligence”14.

Identical machines. Opposite conclusions.

Meanwhile Meta’s $27 billion Hyperion data centre financing carries bonds due in 2049, secured against a campus whose lease initially runs for four years — with the guarantee sitting in the footnotes rather than on the balance sheet15.

The underlying point is blunt. The hyperscalers — the handful of giants that own the world’s cloud computing capacity — are now spending more on capital expenditure than they generate in operating cash flow16. The most cash-generative businesses in history have collectively spent their way past their own cash flow, and the difference is being borrowed.

None of this means the technology fails. It means enormous, confident, levered numbers are resting on assumptions that the people writing them cannot agree on. Crowds do not read footnotes. That is rather the point of crowds.

Why global and emerging-market trackers hold the same bet

Global and emerging-market index funds carry the same AI-chip concentration risk — and what genuine diversification looks like instead.

The standard advice at this point is to diversify away from expensive US mega caps into international and emerging markets. Here is the uncomfortable bit.

Is an emerging markets tracker actually diversified?

On Deutsche Bank’s like-for-like methodology at 8 July 2026, the top ten holdings of the MSCI Emerging Markets index are 39.4% of it, against 36.7% for the S&P 500. On that consistent measure, the emerging markets index is the more concentrated of the two17.

MSCI’s own factsheet shows why. TSMC alone is 14.5% of the standard EM index; with Samsung and SK Hynix, three chip makers account for nearly 29% of what is sold to investors as broad emerging markets exposure18.

Buying a conventional EM tracker today is, somewhat ironically, a large bet on exactly the same AI hardware cycle.

How much of a “global” fund is America?

The MSCI World index, the benchmark behind most global tracker funds, is now 72.5% United States on MSCI’s own figures. One of the most popular global trackers in Britain was 73.5% America on Bloomberg’s fund data this week, with semiconductors its single largest industry group19.

Even on the widest possible measure — every listed company on earth, including all emerging markets — the United States is roughly half of world equity value, on about 25% of world GDP and 4.5% of world population20.

The crowd has not spread its bets. It has crowded into every market in the world and bought the same handful of shares.

Horizontal bar chart of top-ten concentration by index: MSCI Emerging Markets 39.4%, S&P 500 36.7%, World ex-US 16.8% and MSCI EM Small Cap about 7%.
On one consistent measure, the emerging markets index is more top-heavy than the S&P 500. Sources: Deutsche Bank Research, 8 July 2026; MSCI EM Small Cap factsheet, 30 June 2026.
The same figures, for reference
Index Top 10 weight Largest holding Source & date
MSCI Emerging Markets 39.4% TSMC 14.5% Deutsche Bank, 8 Jul 2026; MSCI factsheet, 29 May 2026
S&P 500 36.7% Deutsche Bank, 8 Jul 2026
MSCI World ex-US 16.8% Deutsche Bank, 8 Jul 2026
MSCI EM Small Cap c. 7% 1.17% of 1,839 holdings MSCI factsheet, 30 Jun 2026
Note how the last row does the arguing for us. No adjectives required.

What we hold instead

This is exactly why, at SCM, our substantial emerging markets exposure is held through EM small cap rather than the conventional MSCI EM index. The difference is not cosmetic.

In the standard EM index, the largest single stock is 14.5% of your money. In the EM small cap index, the largest of roughly 1,800 holdings is about 1.2%, and the entire top ten is around 7%21.

One is a semiconductor bet with an EM label on it. The other is nearly two thousand businesses spread across two dozen economies.

Given how extreme concentration in the conventional index has become, we are researching ways to diversify our emerging markets exposure further still, away from the MSCI EM index and its embedded chip-cycle risk. Genuine diversification takes actual work, and that is what investors should be paying an investment manager for.

The madness of crowds, updated for 2026

What tulips, the Nifty Fifty, 1980s Japan and the dot-com bubble teach us about today’s market.

Charles Mackay published Extraordinary Popular Delusions and the Madness of Crowds in 1841, and nothing in today’s market would surprise him.

Crowds do not gradually become wrong. They become wrong all at once, together, while congratulating each other on their brilliance.

Tulips in 1637. The Nifty Fifty in 1972. Japan in 1989, when the grounds of the Imperial Palace were notionally worth more than California. The dot-com bubble in 2000, when Cisco briefly became the most valuable company on Earth.

Cisco was, and remains, a superb business. Its share price took over two decades to regain its March 2000 peak.

That is the point people always miss. Bubbles are rarely built on rubbish. They are built on genuinely wonderful companies at prices that assume the future arrives on schedule, in full, with no competition and no accidents.

Nvidia is a magnificent business. So is SpaceX. So was Cisco. The question is never “is this a great company?” It is “what am I paying, and what has to go right?”

What GARS, Woodford and Fundsmith teach us about giant funds

The same crowd psychology that inflates giant stocks inflates giant funds — and the ending is depressingly familiar.

I know, because I have watched this before, and said so at the time.

Standard Life GARS

Older readers will remember it. At its peak in May 2016 it held £26.8 billion and was the largest fund in Europe22. Advisers piled clients in. Consultants blessed it. The marketing promised positive returns in all market conditions — a claim that should always make your hand move instinctively towards your wallet.

In 2016, at the very peak of its popularity, I wrote a blog asking whether even Einstein could understand GARS, confessing that I could not comprehend its “Swedish flattener v Canadian steepener” strategies, and quoting Warren Buffett’s rule: never invest in a business you can’t understand. In 2018 I went further, and called it potentially one of the greatest mis-selling scandals in the UK23.

I was told I didn’t understand its sophistication. Quite right. Neither, it turned out, did anyone else.

The fund missed its own cash-plus-5% target three years running, suffered record outflows, and was quietly merged out of existence in 2023 as the second-worst performer in its entire sector over three and five years24. The crowd that rushed in rushed out, and the ordinary savers who arrived last, as always, paid the bill.

Bar chart comparing peak and latest assets: Standard Life GARS peaked at £26.8bn in May 2016 before being merged away in July 2023; Fundsmith Equity peaked at about £29bn and holds about £12bn in 2026.
Two giant funds, one pattern: peak assets arrive shortly before the crowd leaves. Sources: Investment Week / Portfolio Adviser, July 2023; interactive investor / FE Analytics, July 2026.

Fundsmith

Let me say clearly that Terry Smith’s long-term record is real: since 2010 the fund has still, just, beaten the MSCI World. But the recent history is sobering.

Fundsmith Equity has underperformed the index every year since 2021. In the first half of 2026 it lost 2.9% while the MSCI World gained 11.2%. It now lags the index over ten years. Assets have fallen from a peak of around £29 billion to roughly £12 billion25.

Here is the part that fascinates me as a student of investor psychology. For fifteen years the Fundsmith mantra was “Buy good companies. Don’t overpay. Do nothing.” Investors were told, repeatedly and with great certainty, that trading was for fools.

Then, in the first six months of this year, the fund turned over 51.8% of its portfolio — a record — selling a list of holdings that had underperformed the index by an average of 46% over the previous year, and openly conceding that momentum now matters26. The “do nothing” fund did more in six months than it used to do in a decade.

Two panels: Fundsmith Equity returned minus 2.9% in H1 2026 against plus 11.2% for the MSCI World in sterling; portfolio turnover was 51.8% in H1 2026 against single digits in a typical year.
H1 2026: down 2.9% against an index up 11.2%, with record portfolio turnover. Source: Fundsmith H1 2026 letter, via interactive investor, Trustnet and Forbes.

The letter blames passive funds and momentum for the underperformance, which is a curious argument given that a simple quality-factor ETF, charging a quarter of Fundsmith’s fee, has comfortably beaten the fund over one, three and five years27. If cheap, rules-based money can beat you at your own stated style, the problem is not the referee.

To his credit, Smith has also warned that this passive-led momentum market will end badly, noting that momentum’s relative performance is at a 30-year high, beyond even the dot-com extreme28. On that specific point, he and I agree completely. Which makes the decision to start chasing momentum now all the more remarkable.

The pattern never changes

I take no pleasure in any of this. Genuinely. But there is a lesson every investor should know: when a fund manager believes they walk on water, they normally drown.

Not because they are stupid — they rarely are — but because ego is the most expensive item on any fund’s fee schedule, it never appears in the KIID (the short factsheet a fund must give you), and it compounds faster than returns.

We saw it with GARS. We saw it with Neil Woodford, whose devoted crowd found the exit doors locked. Brilliance, adulation, size, certainty, underperformance, excuses, capitulation. In roughly that order.

Corporate ego follows the same script. Companies promising $1 trillion of revenue by 2030, or building a base on the moon with shareholders’ money, may deliver. History suggests the confidence peaks before the share price does.

How SCM builds a genuinely diversified portfolio

Not panic, and not pile in. Both are crowd behaviours.

At SCM the discipline is the same one we have applied since Gina and I founded the firm in 2009, and it is deliberately boring.

  • We diversify genuinely, which today means looking through every index we own to what is actually inside it. That is why our emerging markets money sits in nearly two thousand smaller companies rather than three chip makers — and why we are working on diversifying it further still.
  • We don’t pay premium fees for conviction. We build portfolios from low-cost, liquid, transparent ETFs, and we interrogate the underlying data ourselves.
  • We judge funds by what they do, not what their marketing says. As we have just seen, a “no trading” fund can turn over half its portfolio while the factsheet still lists “No Trading” among its principles.
  • We read the footnotes the crowd ignores, because that is where the depreciation assumptions and the 2049 bonds live.
  • We invest our own family’s money alongside our clients’, in the same portfolios, on the same fees and terms. It is the strongest cure for ego we know.

None of what we do is glamorous. Neither was warning about GARS in 2016, or about property funds days before they suspended, or writing in January 2025 that the market’s love affair with a handful of technology stocks was stretching the elastic band close to snapping — shortly before trillions were wiped off the Nasdaq29.

We are steady Eddies, and we tend to be early, which is uncomfortable. But it is the only place value has ever been found.

Big can be beautiful. Nvidia and SpaceX may change the world, and some giant funds will recover. But beauty at any price is not investing. It is infatuation — and infatuation, whether with a stock, a rocket or a fund manager, normally ends in tears.

Common questions

Are index funds too concentrated in 2026?

On most measures, yes, relative to history. The ten largest US stocks were a record 40.7% of the S&P 500 at the end of 2025, against 18–23% for most of the period from 1990 to 2015. A mainstream tracker is therefore roughly twice as concentrated as its own long-run norm.

What percentage of the S&P 500 is the top 10 stocks?

40.7% at 31 December 2025, a record, on RBC Wealth Management and FactSet data. Measures through 2026 range from about 36% to 43% depending on the date and methodology; Deutsche Bank put it at 36.7% on 8 July 2026.

How much of MSCI World is the United States?

72.5% at 30 June 2026, on MSCI’s own factsheet. One of the most widely held global trackers in the UK was 73.5% US on Bloomberg data in late July 2026, with semiconductors its largest industry group.

Is an emerging markets tracker actually diversified?

Less than most investors assume. TSMC alone is 14.5% of the standard MSCI Emerging Markets index, and with Samsung and SK Hynix three chip makers are nearly 29% of it. On a like-for-like measure its top ten holdings (39.4%) are more concentrated than the S&P 500’s (36.7%).

Are global tracker funds a bet on AI chips?

Indirectly, to a significant degree. Semiconductors are the largest industry group in leading global trackers, and the same handful of chip-related companies dominate US, global and emerging-market indices simultaneously. Owning three trackers can mean owning the same bet three times.

What is look-through diversification, and how do I check my own portfolio?

Look-through means adding up your exposure to individual companies, countries and industries across all your funds, rather than counting how many funds you hold. Take each fund’s factsheet, weight its country and top-ten holdings by how much of that fund you own, then add the overlaps together. Three numbers matter most: your total US weighting, your five largest single companies, and your total annual cost. Our own portfolios publish all three — see how we invest.

Alan Miller, Chief Investment Officer and Founding Partner of SCM Direct

Alan Miller is Chief Investment Officer and Founding Partner of SCM Direct.

Alan co-founded SCM Direct with Gina Miller in 2009 and has publicly flagged risks ranging from Standard Life GARS in 2016 to the concentration of technology stocks in July 2024. In 1997 he launched the UK’s first equity long/short hedge fund, achieving a 17.2% annualised return over 9.5 years. He managed the Jupiter Investment Trust, later New Star Investment Trust, from 2000 to 2006, delivering a 47.5% NAV increase against a 0.2% decline in the FTSE All-Share.

Notes and sources

  1. CNBC, “Nvidia becomes first $5 trillion company”, October 2025; CNBC, 17 July 2026.
  2. Yahoo Finance, July 2026: Nvidia c.16% below its October peak (c.$1tn of value) as Micron, Intel and AMD gained c.$2tn combined in Q2 2026.
  3. RBC Wealth Management / FactSet, “The Great Narrowing”, January 2026: top-10 weight 40.7% at 31 December 2025, a record; 18–23% range 1990–2015.
  4. Slickcharts data (36%+, 30 March 2026, via Visual Capitalist) and index-tracking estimates up to c.43% (July 2026); figures vary with date and methodology.
  5. Apollo Global Management, Chief Economist chart pack, January 2026.
  6. Deutsche Bank Research, “Charts to make you go WOW!!! 2026” (Reid, Allen, Pozdnyakova), July 2026 — source for Kioxia, the KOSPI and Korean market observations, and the “echoes of 1999” characterisation.
  7. SpaceX IPO pricing announcement, 11 June 2026 (555,555,555 shares at $135.00); SEC free-writing prospectus; total proceeds of $85.7bn including over-allotments per Quartz, 28 July 2026.
  8. CNBC, 12 June 2026: first-day close $161 (+19%), market value above $2 trillion; December 2024 tender at $350bn per Bloomberg/TechCrunch. Bloomberg, 28 July 2026: closing price $116.49, c.14% below the IPO price; more than $1.2 trillion below the 16 June peak; market value c.$1.53tn per S&P Global Market Intelligence; first results due 4 August 2026.
  9. 2025 revenue of $18.7bn and the 2030 revenue remark: Elon Musk, quoted by CNBC, 15 June 2026; 2025 net loss of $4.9bn per Quartz, 28 July 2026. Peak multiple c.$2.7tn / $18.7bn = c.145x; current multiple c.$1.5tn / $18.7bn = c.80x.
  10. Robert Greifeld, former Nasdaq CEO, on CNBC, 12 June 2026.
  11. Morgan Stanley research, May–June 2026, as reported 28 July 2026.
  12. Barclays credit research, 2026: data centre ABS and CMBS outstanding $4bn (2020) to $61bn (mid-2026); Oracle CDS characterisation.
  13. Meta Platforms quarterly filings, 2025 (SEC EDGAR): server useful life extended to 5.5 years; depreciation reduced c.$2.3bn in the nine months to September 2025.
  14. Amazon.com Inc., Form 10-K for FY2024 (SEC EDGAR): useful life of a subset of servers reduced from six years to five effective 1 January 2025; c.$920m accelerated depreciation in Q4 2024; quotation verbatim from the filing.
  15. Hyperion (Beignet Investor LLC) financing, October 2025: $27.3bn senior secured notes due 2049; initial four-year lease term; guarantee disclosed in footnotes.
  16. Deutsche Bank Research, “Charts to make you go WOW!!! 2026”: hyperscaler capital expenditure now exceeds operating cash flow; see also note 11.
  17. Deutsche Bank Research, Chart of the Day, 8 July 2026: top-10 index weights — MSCI EM 39.4%, S&P 500 36.7%, World ex-US 16.8% (Deutsche Bank methodology; differs from note 3 by date and method).
  18. MSCI Emerging Markets Index factsheet, 29 May 2026: TSMC 14.46%, Samsung Electronics 7.78%, SK Hynix 6.60%.
  19. MSCI World Index factsheet, 30 June 2026: United States 72.45% country weight. Fund data: Bloomberg allocation screen, iShares Core MSCI World UCITS ETF, 27 July 2026: U.S.A. 73.49%; largest industry group Semiconductors, 13.59%.
  20. Deutsche Bank Research, “Charts to make you go WOW!!! 2026”: the US accounts for around half of global equity market capitalisation, on c.25% of world GDP and c.4.5% of world population.
  21. MSCI Emerging Markets Small Cap Index factsheet, 30 June 2026: 1,839 constituents; largest holding 1.17%; top ten c.7%.
  22. Investment Week / Portfolio Adviser, 27 July 2023.
  23. “Would even Einstein understand the Standard Life Global Absolute Return Fund (GARS)?”, SCM Direct, 2016; Guardian interview, May 2018.
  24. Money Marketing, September 2018 (target misses); Portfolio Adviser, 27 July 2023 (sector ranking on FE Fundinfo data at merger).
  25. Fundsmith Equity H1 2026 letter, as reported by interactive investor, Trustnet and Forbes, July 2026.
  26. Forbes, 13 July 2026, analysis of the H1 2026 letter’s disposals.
  27. Rob Morgan, Charles Stanley, quoted by Trustnet, July 2026 (iShares Edge MSCI World Quality Factor ETF comparison).
  28. Fundsmith Equity H1 2026 letter.
  29. SCM Direct blog, 14 January 2025.

Important information: This blog is the personal opinion of the author and does not constitute investment advice or a personal recommendation. Capital at risk. The value of investments can go down as well as up and you may get back less than you invest. Past performance is not a guide to future performance. Reference to any specific fund, company or security does not constitute a recommendation to buy or sell it. SCM Direct is a trading name of SCM Private LLP, which is authorised and regulated by the Financial Conduct Authority (FRN 497525).

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